Get proactive and show the recruiting world your best side with these six social media hacks.
Employers often say they’ll research a likely candidate online as part of the hiring process, which means your social profile suddenly becomes a secret first interview. You have to assume that employers will be using your profile to help them make decisions about your employment value. In order to get ahead of the crowds you’ll need to show them what they want to see.
Tips for cleaning up your social profile:
Keep a blog relating to your career interests
A blog can show your passion, enthusiasm and knowledge of a particular field of interest. If you choose a topic that relates to your career, employers can form a favourable impression – especially if you’ve managed to build a following, because that will showcase your proactive outlook. Whether you’re seeking employment in STEM careers, a writing-based role, the world fashion or something entirely different, a blog can help. And, of course, a blog is a social platform you control, so you can show employers your very best side.
The downside? Blogs look their best when they’re regularly updated. Consider how often you’ll post, and stick to it. A blog whose most recent post is from two years ago will have a lower positive impact on employers.
Keep an ear to the ground
Get engaged, get involved
One of the most basic steps to getting hired is to put the word out that you’re seeking employment. If you’re in a position to go public about your job hunt, tell your social network – you never know what opportunities could be sent your way from friends, colleagues and loosely connected third parties. Where do your friends and relatives work? Are there any suitable positions available? Some companies offer ‘refer a friend’ payment schemes to existing employees, so try every avenue. Social media can be as useful as job boards. You could be just one referral away from your ideal job.
It helps to think of social media as a community, too – even when it comes to recruitment and work. Whatever your field of professional interest, there’ll be an online community dedicated to it. Talk to social influencers in your field – keep it positive and polite, and follow social netiquette.
Along with recruitment opportunities, charities, organisations and networks can have volunteering opportunities to build your CV. Even if you don’t directly participate in any campaigns, you can signal boost the good work of others. It builds your karma points while sending a good message to employers about your proactivity, teamwork and industry connectivity.
Make the most of your LinkedIn presence
LinkedIn is a social platform that’s tailor-made for job hunting, so make the most of it:
Use social media to research employers
Whether you’re in application or interview stage, social media is the ideal way to research a prospective employer. An interviewer will be impressed with the width and depth of your knowledge, and it will cement your chances as a keen candidate.
Social media is evolving constantly, and becoming increasingly effective as a tool for finding work and opportunities. Keep your online presence clean and make the most of what social media has to offer!
Student? School-leaver? Graduate? Seeking paid work or ready for some careers inspiration? Visit Plotr.co.uk for help with your next steps. Explore career tips, discover helpful employers/organisations, play the Game for career ideas and apply for apprenticeships, graduate schemes, work experience and full/part-time jobs in your area.